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Flavio Manzoni

Ferrari Design Director Flavio Manzoni on Design, Brand Values and The Future

Ferrari design director Flavio Manzoni has one of the most enviable positions in the car design industry -- he's responsible for all of the Maranello, Italy-based supercar maker's design activities. So what are some of his core objectives? What are the brand's design values? And what are some of the design processes used at Ferrari Design? We sat down with him to find out more...

What's a day in the life of a Ferrari design director like?

"My goal is to make something unique, never deja-vu, yet with Ferrari DNA. It’s not . . .


mclaren_mp4-5_digital_painting_by_vadim_artemiev

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Founded in 2012, Form Trends tirelessly covers the automotive design industry in all corners of the globe to bring you exclusive content about cars, design, and the people behind the products.

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