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Simon Loasby, Executive director of Design, Hyundai China

Veteran VW Group Designer Simon Loasby on his Remit at Hyundai Design China

Hyundai’s design organization has been on an upward trajectory recently, having hired a number of designers to fill senior level posts within the last year. Since Senior VP of Hyundai Design Luc Donckervolke joined the Korean automaker in 2016, he has been continually active in recruiting top design talent he previously worked with during his time at the Volkswagen Group, including Sangyup Lee and mclaren_mp4-5_digital_painting_by_vadim_artemiev

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Founded in 2012, Form Trends tirelessly covers the automotive design industry in all corners of the globe to bring you exclusive content about cars, design, and the people behind the products.

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