The Volvo Concept XC Coupé has a strong connection to both an active outdoor lifestyle and Volvo Car Group’s aim to offer customers a world-class safety and support package.
“Enjoying a car with great power and capabilities, at the same time as you are safe and protected, gives a great feeling of joy and freedom,” says Thomas Ingenlath, senior design VP at Volvo Cars. Your design direction is based on the core virtues of Scandinavian design. What’s the connection to Volvo Concept XC Coupé?
“Outdoor activities are an important part of the Swedish lifestyle. Your leisure time is dedicated to enjoying life. And your Volvo must, of course, support this desire. Our XC models express this by blending expressive style, generous functionality, all-wheel-drive capability and world-class safety.
“We will continue to refine Volvo’s strong connection to outdoor activities with more emphasis on modern materials. It’s about making functionality an emotional experience. Just like high-tech sport gear, our cars will blend attractive design and sophistication with strength and intelligent capability.”
How does the aim to be a world-leader in safety affect you and the design team?
“The new architecture liberates both us and the engineers from the limitations of previous cross-brand platforms. SPA enables us to create the great proportions that are important to achieving a premium look. The engineers can solve the safety challenges with more extensive use of high-strength boron steel and a new ingenious electrical architecture.”
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