Toyota and Volkswagen Nominated for Designs of the Year Accolade at London Design Museum

It’s quite an honor to be featured in an exhibition at the London Design Museum. A prestigious showcase of the best of contemporary design, the museum is an inspirational venue for anyone working in the many facets of the design industry or studying any variety of design disciplines.

For the past seven years, the Design Museum has gathered global architecture, digital, fashion, furniture, graphic, product and transport design in an annual exhibition entitled “Designs of the Year”, and nominated the most innovative, cutting-edge products to sit within it.

The Toyota ME.WE concept and Volkswagen XL1 are amongst the 76 nominations at this year’s exhibition.

Exterior design manager Peter Wouda walks us around the Volkswagen XL1

While the Toyota concept car was conceived to challenge traditional thinking about vehicle design and engineering — a highly adaptable concept developed in a ground-breaking collaboration between architect and designer Jean-Marie Massaud and ED2, Toyota’s European design studio — the Volkswagen is one of the most futuristic and efficient vehicle designs ever to grace the streets in production form.

Jean-Marie Massaud explains the rationale behind the Toyota ME.WE “anti-crisis” concept

The nominees in each category will be considered for an award by an eminent panel of judges and one overall winner will be announced later in the year. During the course of the exhibition, two award contenders will also go head-to-head in a popular vote among museum visitors and its Twitter and Facebook followers via the website.

The exhibition opens its doors on March 26th and runs until August 25th. For more information on the exhibition on nominees visit the Design Museum website

We’re looking forward to see which of the the nominated designs will take home this year’s Designs of the Year award.


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