Paolo Tumminelli on How to Keep the Automobile Relevant and Renew Its Emotional Connection With Customers
New CarsVideosBehind the Scenes of the Ford GT Design with Forza MotorsportVideo games continue to play a large part in the launch of some recent sports cars. And while the Gran... Read More
Auto ShowsOpinionDetroit, Once Home of Car Design?The Motor City. No city is more home of the car; and home of car design too – this is... Read More
IndustryOpinionProcessTrendsWhat’s the Point of Show Cars? (Part 2)Sometimes ‘Showcars’ or ‘Concept cars’ are simply to prepare journalists for future production intentions; to get a story started that... Read More
IndustryOpinionWhat Exactly is the Point of Concept or Showcars?Back in 1939 General Motors (GM) were determined to demonstrate that they were the global auto company of the future,... Read More
VideosFilippo Perini on the Exterior Design of the Lamborghini AsterionWe speak to design director Filippo Perini about the exterior design of the new Lamborghini Asterion plug-in hybrid... LOGIN OR... Read More
VideosWhat the Asterion Means for Lamborghini’s Design LanguageThe Lamborghini Asterion references iconic cars in the brand’s history, but also showcases the softer design aesthetic first seen on... Read More
